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BNP Paribas Open

The Indian Wells Tennis Garden turns into an oasis in the Southern California desert every March when tennis comes into full bloom during the BNP Paribas Open. A top-level tournament on both the ATP Tour and the WTA, this event is an exclusive destination for the passionate tennis fan.

HolterMedia joined forces with the tournament team to amplify the scene from tennis paradise to a global audience. From managing the event social media accounts to coordinating video teams covering the event, we were a lens through which many saw this tournament. 



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the point

Roger Federer squared off against Lleyton Hewitt for the 2005 Indian Wells title. Their 45-shot rally in the second set is legendary. In 2018, we asked Federer to look back at "probably one of the best points I've ever played."

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